St. Vincent already released one pretty great video off her fantastic third album, 2011′s “Strange Mercy.” In that one we saw her get buried alive to “Cruel.” Now she’s at it again with the clip for “Cheerleader.”
In this one, we see Annie Clark close-up, singing against what appears to be a wall. When the image pulls back, we see that she is actually on the floor of a gallery, tied down as some kind of giant sculptural art piece, singing with her face pushed against the floor. She gets up, still attached to the ceiling by a rope, and tries to walk out. As she leaves, the giant piece of artwork that is Clark crumbles, losing an arm and finally ending up broken in half on the floor.
Like “Cruel,” there is a level of commentary built into this video. The previous clip showed Clark slowly fading away and dying because she was trapped, both literally and metaphorically. This one seems to say something about an inability to liberate herself—either from the fans watching her or whoever has her tied into the art space—without completely breaking down.
Check out the video below.