21% of Americans have left reviews for things they’ve never bought or tried
A new study from YouGov reveals that 21% of you have bothered to leave reviews for places you have not gone and things you have not tried. Why? Mostly because you weirdos “just felt like it.” Parents with children under 18 are the worst when it comes to this, as 32% of them have left reviews for something they’ve never bought or tried.
I love a good fake Amazon review as much as the next person. The “Bic For Her” pen reviews totally make my life and are a thing of beauty. I can also maybe understand writing a review of something you think people should boycott, although I think there are more constructive ways to go about doing that. However, there are a heck of a lot of people in those “Just felt like it,” “Don’t know” and “Other” categories. What is that about?
Now, I fall into the category of the 39% of people who have never left a review for anything. I feel quite guilty about this, especially when it comes to things I’ve bought from ModCloth, because the people who leave reviews there really are so incredibly helpful. However, it’s just something I never get around to. So the idea of actually getting it together to write a review for a product I’ve never even tried just seems like way more effort than it would be worth.
It’s usually pretty easy to tell when you’re looking at a “fake review,” and often people will even admit to it in said reviews. That being said, there are also instances where people might write a bad one out of vengeance or a glowing one in the spirit of supporting someone they know, or of their own product or service. So it’s probably best to take these reviews with a grain of salt.