The internet has done some good things for music, but it’s also completely destroyed the mystery and magic of waiting for a new album.
It looks like Tom Waits was trying to be cryptic when he posted information to his website regarding his first new material in several years. On Tuesday, the smoky singer’s site read “There have been rumblings and rumors. New music from Tom Waits, you say? Come to TomWaits.com on Tuesday August 23rd, and Mr. Waits himself will set the record straight.”
However, there have been more than just “rumblings and rumors.” Amazon lists a new Tom Waits single, “Bad As Me,” as having a release date of August 23 — the same day you’re supposed to check back for information. It seems one of two things has happened: either someone over at Amazon saw Waits’ post and made an assumption, or they jumped the gun and blew his cover.
The very nature of the internet has pretty much made release dates obsolete anyway. Many highly-anticipated new releases are the victims of some kind of leak, whether it’s one song or the whole album. Bon Iver’s most recent record was briefly posted to iTunes ahead of schedule by accident, prompting hardcore fans to buy it early and share it online, plus Beyonce’s “4″ was leaked early. When Kanye West and Jay-Z’s joint album “Watch the Throne” managed to debut without any unofficial previews it made headlines — though not long before they pulled that off, someone posted an unauthorized version of an unfinished Kanye track, “Mama’s Boyfriend,” on the G.O.O.D. Music site.
While spoilers may not ruin stories, there’s still an element of anticipation and eventual payoff that comes from hearing a whole album for the first time, instead of as a series of leaks and possibly unfinished tracks. There’s a lot of fun in speculating and wondering about an upcoming album you’re really excited about, and that can be ruined if the temptation of knowing a leak is out there grows too hard to resist.
While this isn’t quite the same as leaking an entire album, Amazon has potentially taken one piece of anticipation away from Waits’ hardcore fans. Based solely on the message posted on Tuesday, it wasn’t clear what Waits was going to do on the 23rd. He may have been dropping a single, but he also may have just been making an announcement about the release date or unveiling the title, track list or artwork for a new record. His fans could have had fun speculating for a few days, but now — assuming Amazon is correct — the mystery is gone.





August 19, 2011 at 7:11 pm, Mitch said:
Uh, Amazon didn’t blow Waits’cover. There was an announcement over a week ago that a single would be released on Tuesday. With excitement over that Tom will announce the release date for his new CD and any other marketing that he has in mind on the 23rd. These are 2 different events, Apple also announced the new single.
August 20, 2011 at 2:03 am, Bob said:
Yes, it would seem a bit strange for Tom to announce a brand new single on the day it goes on sale. Presumably it’s details of a new album. Or maybe something quite different which nobody’s expecting.
August 23, 2011 at 5:50 pm, TokyoQuest said:
Hey, Mitch.. Address the real issue.. Do not post unless you are doing EXACTLY that. Instead of defending Amazon (which no one should be doing here) now you are just adding fuel to the internet fire of insanity which is —- PEOPLE NEED TO KEEP THEIR FUCKING MOUTHS SHUT.. Tom Waits made the album — HE should be the one to tell us so. The End. Posts can stop here unless they say nothing more than “You are goddamn right, dude.” LOVE.
August 23, 2011 at 7:05 pm, Mitch said:
The real issue is that Amazon was given a press release by the label. It was given to them so they could announce it and they did. They gave no information away that had not been given to them or approved by the label and Waits. I understand your point and Waits addressed it in his message however you have gone about making your point a bit uh retardedly since the Amazon announcement does not conform to your standard of being unauthorized. Amazon’s was…..
August 23, 2011 at 7:09 pm, Mitch said:
>>. Posts can stop here unless they say nothing more than “You are goddamn right, dude.” LOVE.>>>
LOL, Try and get over yourself….you’re not the boss of me….
April 30, 2012 at 10:53 am, Decode + Disrupt » Privacy: gold of near future said:
[...] the loss of privacy online this week: the almost simultaneous Tubecrush case in London and the Tom Waits case with [...]