Really.
I’m basically Hanson’s target demographic. When their hit “Mmmbop” exploded in 1997, I was a 13-year-old girl. Upon being introduced to the track, I was — putting this mildly — a big fan. In fact, I convinced my parents to drive me two hours from Buffalo to Toronto to see them live.
It was definitely not a cool thing in my middle school to be really enamored of Zac, Taylor and Isaac, so I got a lot of heat for it, but I didn’t care. After the hype died down and I moved on to other musical endeavors, I was embarrassed about my Hanson-loving past for a while, but at this point I own it.
So you can bet I will be sampling their new beer flavor, MmmHop IPA. Yes, you read that right. Hanson is developing their own beer, and they’ve named it “MmmHop.” Because, honestly, what else could they possibly have called it?
Youngest brother Zac announced their foray into the brewing industry during an event at the Oxford Union in England earlier this week:
It’s vital our fans have trust in everything Hanson do. We are soon going to be selling our own beer. I’m not joking – MMMhop IPA anyone?
They might as well cater to the fact that their formerly-teenage fans are adults now, too.
[Via The Express]
